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Customer Experience Workshop

Align Marketing, Digital Experience, and Growth Around the Customer Journey.

Today’s customers don’t experience your organization in silos—they experience a journey. The Customer Experience Workshop is designed for executives and senior leaders who want to take a strategic, end-to-end look at how prospective and existing customers discover, evaluate, and engage with your organization across marketing channels and your website.

Facilitated by Garofalo UX, this workshop helps leadership teams step into the mindset of their customers ...from first awareness through consideration, purchase, and beyond... revealing gaps, friction points, and missed opportunities to strengthen trust, conversion, and long-term relationships.

Available as onsite workshops and remotely facilitated workshops.

Brainstorming workshop

What to Expect

Planning & Preparation
  • Initial Consultation (1 hour): Align on business goals, target audiences, growth objectives, and current customer experience challenges.
  • Custom Workshop Agenda: A tailored agenda and set of customer-focused activities designed to examine the prospect-to-purchase journey.
Facilitated Workshop
  • Half-Day (4 hours) or Full-Day (8 hours): Expert facilitation that brings structure to cross-functional discussions.
  • Activities such as journey mapping, perspective-shifting exercises, and experience evaluation across marketing touchpoints and website interactions.
  • Collaborative identification of experience gaps, messaging inconsistencies, and opportunities to improve clarity and conversion.

Why Executives Choose This Workshop

  • Creates alignment between marketing, product, sales, and leadership
  • Reveals how customers actually experience your brand—not how teams assume they do
  • Identifies high-impact opportunities to improve conversion and retention
  • Reduces internal debate by grounding decisions in customer perspective
  • Produces actionable insights that inform strategy, design, and prioritization

Remotely Facilitated Workshop: Half Day

$926

Remotely Facilitated Workshop: Full Day

$1852

Workshops are scheduled on a first-come, first-served basis. Facility costs, materials, and travel (if applicable) are not included and will be quoted separately.

If your organization is ready to strengthen how customers experience your brand from first impression to purchase, the Garofalo UX Customer Experience Workshop provides the strategic clarity and executive alignment to move forward with confidence.

Turn Insight Into Action

Great user experience isn't about guesswork or opinion. It's about understanding people, aligning teams, and making smarter decisions faster.

Garofalo UX partners with product, design, and innovation teams to bring clarity to complex challenges: from early discovery to strategic execution.