Back to Workshops

Website Re-Design Workshop

Executive Strategy Workshop.

Your website is often the first—and most influential ...experience your audience has with your brand. The Website Re-Design Workshop is designed for executives and leadership teams who want clarity, alignment, and confidence before investing in a redesign. Led by an experienced UX facilitator, this workshop brings a user-centered, strategy-first lens to reimagining your website’s content, structure, and experience ...ensuring it supports both customer needs and business goals.

Rather than jumping straight into visuals, this workshop helps teams step back, align on priorities, and define a clear direction for the next iteration of your website.

  • Executive-Level Discovery & Alignment: A structured, collaborative session to align stakeholders around goals, audiences, and success criteria.
  • User-Centered Perspective: Activities that surface how prospective and current customers experience your site ...where clarity breaks down and where opportunity exists.
  • Content & Information Architecture Focus: Guided exercises to refine messaging, clarify navigation, and improve the overall structure of the site.
  • Actionable Direction: Clear takeaways that inform design, development, and content decisions ...without guesswork.

Available as onsite workshops and remotely facilitated workshops.

Brainstorming workshop

What to Expect

Planning & Preparation
  • Initial consultation discussion (1-hour phone/video call).
  • Drafted agenda & workshop activities outline
Facilitated Workshop
  • Half-Day (4 hours) or Full-Day (8 hours): Expert facilitation that brings structure to cross-functional discussions.
  • Guided exercises focused on content strategy, site structure, and user experience improvements.

Why Executives Choose This Workshop

  • Reduce Risk Before Redesign: Gain clarity on what truly needs to change ...before committing budget and resources
  • Align Brand, Message, and Experience: Ensure your website tells a clear story that resonates with users and supports strategic objectives
  • Break Down Internal Silos: Bring marketing, product, leadership, and stakeholders into shared understanding and alignment
  • Strategic, Not Cosmetic: Focus on outcomes ...engagement, clarity, and conversion... not just a fresh coat of paint

Remotely Facilitated Workshop: Half Day

$926

Remotely Facilitated Workshop: Full Day

$1852

Workshops are scheduled on a first-come, first-served basis. Facility costs, materials, and travel (if applicable) are not included and will be quoted separately.

For leadership teams who want a website that works as a strategic asset ...not just a digital brochure... this workshop creates the clarity and direction needed to move forward with confidence.

Turn Insight Into Action

Great user experience isn't about guesswork or opinion. It's about understanding people, aligning teams, and making smarter decisions faster.

Garofalo UX partners with product, design, and innovation teams to bring clarity to complex challenges: from early discovery to strategic execution.